Capital One at JVC, Dubai

headquarters, mixed with the dynamism of a contemporary corporate centre. The establishes façade is a result of the success story and is positioned as more than a location, it is a state of being that makes one step forward. What begins with the stunning first glass facade that looks into the street, and continues in the carefully staged interior arrangements, it is a bold urban declaration, made to fit within the establishment of companies that prefer to face the urban environment. The development is an extension of Capital one Motor City and brings the realized success of it forward into the Jumeirah Village Circle by creating a work environment that not only portrays success, but also one that is aimed at success. Location, in and of itself, is an argument, JVC combines that argument with sharp particularity in Dubai. Situated in Jumeirah Village Circle - a neighbourhood developed specifically to be tranquil with serene landscaping and balanced urban living. The project locates the businesses in proximity to the key nodal points in Dubai. Located just minutes away is Circle Mall, with Dubai Sports City, Dubai Hills Mall and the Miracle Garden being within rapid driving distances, which allow one to have work be connected to their lifestyle. Any of the following amenities are easily available to service hospitality needs of clients and executive commutes; Palm Jumeirah, Burj Al Arab and Burj Khalifa or the Dubai International Airport is within easy travelling distance. The design of architecture is articulated in an expressive and contemporary language: clear and large-scale geometry, a prominent facade, and a building that is effective both at a street and block level. The project is contextualized with a line that specifies its agenda, indicating that it is constructed in order to reign, a factor that is suggestive of the mantra that characterizes design, which is that form follows its functionality without sacrificing a discourse of superior finishing. The use of the facade system and the mass disposition of the